China Record Group and 13 Month Cultural Communication have launched a project to revive traditional Chinese folk music by inviting Chinese folk musicians and contemporary international musicians to rearrange classic Chinese folk music pieces.
On Jan 24, an album, titled China Music House-Kung Hei Fat Choi, was released online as the result of the project.
Six classic Chinese folk music pieces, including Bai Niao Chao Feng (Birds Paying Homage to the Phoenix), which features the traditional Chinese musical instrument, the suona, have been adapted and performed by Chinese musicians, including suona player Chen Baoli and erhu player Guo Gan.
Meanwhile, Lu Zhongqiang, the founder of 13 Month Cultural Communication, says that besides Chinese musicians, more than 30 musicians from about 10 countries, including Poland, France and Cuba, have worked on the album.
In the past 10 days, the album has been listened to nearly 10 million times.
According to Fan Guobin, the general manager of China Record Group, the project will expand into outdoor music festivals and concerts in 2019.
