Theme parks set to be in for the long ride
"Our goal is to stay faithful to the Kung Fu Panda IP," he said. "That's the key to creating an immersive land that is full of amazement and surprises, one that will entertain our guests beyond their imagination."
Established theme parks have also constantly added new themes and activities to attract visitors.
To celebrate its fifth birthday this year, the Shanghai Disney Resort launched "magical surprises" including a fashion show inside its Enhanced Storybook Castle.
In December, the resort signed off the final steel roof deck of its eighth and newest themed land, Zootopia. It is also the first-ever land of its kind in the world.
Some domestic themed resorts have fought for locally relevant intellectual property rights to win over younger Generation Z consumers to get ahead of international rivals.
