Chinese bicycle exports soar during pandemic

High value-added bicycle types, including racing bicycles, mountain bicycles and electric bicycles have pushed up the export value of the industry.

"Electric bicycles have contributed to a major part of our sales growth." Yang Yufeng said, adding that the average export price of Golden Wheel's electric bicycle reaches 1,000 euros per unit. "Export volume during the last year was 250,000 units, and we expect a continuous growth this year thanks to capacity expansion," he said.

According to Sheng Kai, electric bicycles have taken up 40 percent of market shares in the Netherlands, while market shares of e-bicycles also have rapidly grown in Germany. "Electric bicycle has become a major trend in Europe," he said.

Chinese bicycle enterprises have kept on digging in R&D innovation and e-commerce sales to better fulfill the requests of overseas customers, the report said.

Phoenix Bicycle in 2020 began establishing high-standard lithium battery R&D and testing centers. It has formed three series of electric vehicles covering ranges of mountain, city, and special-functioning.

Ltwoo Controller Technology spent more than three years in developing its own technical route, which owns more than 100 patents, ranking the company third in the world. The company developed more than 200 types of transmissions and is serving over 200 clients worldwide.

To promote the company's products during the pandemic with the ongoing restrictions for face-to-face introductions, Phoenix Bicycle invited overseas bicycle-lovers to attend its live broadcast at the company's factory and witness the birth of a bicycle from parts, according to Luo Lue, head of the company's digital foreign trade team.

Besides live broadcasting, new business and display modes such as online-exhibitions on e-commerce platform Alibaba International and LAZADA International have all broadened sales channels for the company, the People's Daily report said.