The organization, dedicated to ecological protection and social responsibility, was initiated by about 100 entrepreneurs on June 5, 2004, in Tengger Desert, located in the Alshaa League of Inner Mongolia.
During the past eight years, Zhu has been leading a team from SEE to plant saxaul trees in sandy areas in Alshaa League and other places of Inner Mongolia.
On Sept 2, during an online charity concert streamed on platforms of the Tencent Music Entertainment Group, Zhu shared his stories about saxaul trees along with other representatives from nonprofit organizations involved in environmental and wild animal protection.
Zhu was born in Bayanhot town, Alshaa Left Banner, which is about 700 km from Hohhot, capital of Inner Mongolia.
"I love my hometown. However, I didn't like spring, though it's supposed to be a season for new life and vibrancy," says Zhu. "I can only remember the wind during spring being strong and endless. During the days with very strong wind, my mother usually locked me at home because strong winds usually meant a sandstorm was coming, which is very dangerous."
