Tech players spread wings on global stage

Energy security

People are worrying about high power costs and the effects of extreme weather, said Brain Essenmacher, head of business development at Eco-Flow. "We try to address challenges around energy insecurity and meet clients' demands for reliable, affordable and sustainable energy."

The company's solution to household energy-generation and storage needs requires interconnections and the collaboration of many parties — manufacturers in China's Guangdong province, international logistics, warehouses in Europe and North America, as well as online and offline sales.

"Our business is brisk at this moment," said Ma. "However, we are looking for more opportunities. That is why we came to CES."

For Tony Wang, founder of Shenzhen-based Leiyin Audio, his trip to Las Vegas shows a commitment to enhancing cooperation with his US partners.

Wang, a graduate majoring in electrical engineering, started his business in Guangdong in 2006. It gradually morphed into a provider of high-end headphones, earphones, headphone amplifiers, digital amplifiers and decoder-DACs for a composition of international niche-market users.

"I cannot walk so far without extending my business abroad," said Wang, emphasizing the importance for an enterprise to search for global opportunities, or chuhai.

Sam Zhu, founder of Shenzhen-based Kejinming Electronics, or KJM, speaks of wanting to bring even more to CES than even his Chinese counterparts.

Since the establishment of KJM in 2010, Zhu and his team have been dreaming of breaking the tech monopoly of major players in manufacturing electronic products, including projectors and digital photo frames.

"To outperform competitors, we need to be really good," he said.