New voices take the stage
The gala also employed a lot of high technology. One such highlight was a song performed along with pop singers by three virtual avatars: Ling, considered "China's first virtual idol with guofeng (a kind of Chinese style using elements from traditional culture)";Angie, a virtual influencer, who has won followers with its beauty and easygoing personality; and Xiao C, CCTV's virtual employee.
This year, the use of such virtual people is popular among TV stations and online video platforms to draw the youth, a group that is regarded as the future residents of metaverse, where the physical world combines with the virtual.
The program, involving three virtual beings, posed great difficulties for Yan's team. However, in Yan's eye, they have to quickly be familiar with it because it's a future trend.
