Popular destinations boosted by films, TV dramas

5. Ningbo Museum in Zhejiang province

With the broadcast of the TV drama Three-Body Problem, adapted from the novel of the same name, Ningbo Museum, the primary setting for the film's operation center, has garnered significant attention.

Designed by Wang Shu, the first Chinese architect to win the Pritzker Architecture Prize, the museum stands as a representative work of his career. Blending regional cultural features, traditional architectural elements, and modern techniques, the structure serves as a vessel for history and culture.

In the TV drama, the Ningbo Museum is prominently featured in exterior scenes, showcasing the outdoor staircase on the third floor, and an open-air platform where characters engage in thought-provoking dialogues, symbolizing the wheels of the thought universe.

The architecture's distinctive design, characterized by irregular building facades, imparts a sense of technology. This uniqueness likely influenced the TV production's choice of the location, as explained by Zhang Liang, the curator of Ningbo Museum.

Following the TV show's release, visitor numbers soared to 50,000 during the Spring Festival, marking a remarkable 220 percent year-on-year increase. Even after the festival, there was a consistent daily influx of 2,000 to 3,000 visitors, according to Ningbo Evening News.