Two boxers begin their match in a shopping mall. [Photo/eastday.com]

The 2024 Shanghai Boxing Amateur Open kicked off on May 6 at Greenland Being Fun, a shopping mall in Xuhui district.

As one of the programs of the fourth Shanghai Citizen's Games, it attracted 230 boxing enthusiasts to participate in the competition, with more than 10,000 spectators cheering them on. The organizing committee invited internet celebrities for co-streaming and set up live broadcasts with a total of 720,000 viewers.

The competition is a response to the call of the General Administration of Sport to promote sports events in commercial areas, which helps attract sponsors, including companies from multiple industries such as sports equipment.

Source: eastday.com