Converting the tulou into boutique hotels is just one of many initiatives in Yongding that aim to revitalize the ancient dwellings. A variety of other approaches, including homestays, immersive performances, traditional tea houses and folk art workshops, have also helped transform and preserve the old structures.
The district has secured a significant amount of money for the preservation and use of traditional dwellings. A special fund has been established by local authorities, with more than 20 percent of the operating income from the tulou in the region allocated to preservation efforts.
Li Changliu, a manager from a local State-owned company for tulou tourism development, said, "The innovative utilization of tulou continuously strengthens the vitality and influence of tulou architecture. It contributes to rural revitalization and shows how cultural preservation can go hand-in-hand with economic growth."
In 2023, the Yongding Tulou Scenic Area attracted more than 4.6 million visitors and generated revenues of 182.37 million yuan. During the May Day holiday in 2024, the area welcomed 220,000 visitors, resulting in a staggering 155 percent increase in tourism compared with the previous year, China Central Television reported.
