Global perspectives on Shandong's culture, connection

What does Shandong offer? During the 2025 Shandong High-quality Cultural and Tourism Industry Development Conference, international guests shared appreciation for the province's rich heritage, vibrant culture and warm hospitality.

Launched on April 24 in Dezhou, East China's Shandong province, the conference prioritized stimulating domestic demand and boosting consumption, while crafting a distinctive, innovative and immersive cultural-tourism experience.