New reality show to groom participants into versatile actors

"We were choosing those who aspire to become good actors. Having good looks wasn't the only standard. Each of our participants was chosen from the public, and through learning and cultivation, we hope they'll become actors who truly represent the people," Zhang says.

Jointly produced by Magnificent Culture, ticketing platform Damai's theater brand Mailive, video streaming platform Youku, and Wujiang Culture and Tourism Group, the reality show will begin filming in late June and will air in September on Youku and Zhejiang TV. Young actors with outstanding performance in the show will be selected to participate in an eponymous large-scale stage production, scheduled to premiere at the end of the year.