Zhu emphasizes that museum artifacts are not merely repositories of history but cultural memories awaiting reactivation, noting that only by connecting and interacting with audiences within the present context can these memories truly endure.
This practice not only addresses how Chinese culture is understood and presented in Western museums but also demonstrates contemporary Chinese art researchers' proactive engagement with the European museum system and participation in public cultural discourse. It showcases to Western audiences the reflections and commitment of contemporary art researchers toward Chinese culture within the Weltmuseum Wien.
This tour format, blending cultural interpretation with artistic performance, has been widely hailed.
Multiple visitors from different countries said that this reinterpretation of the museum shattered their preconceptions of ethnographic museums as "static displays" and sparked profound interest in China's "Qi" culture.
