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Japanese cartoon character Doraemon, with thousands of cutting-edge tools in its small pocket, became the mascot of Taobao, the largest online shopping platform run by Alibaba.[Photo/CFP] |
Other tools include a technology that allows users to see themselves wearing cosmetics on the smartphone before purchasing an eyelash grower or concealer. And the platform also encourages users to share the links of items by placing mobile phones together.
All the software is available on the newly updated Doraemon-version of Taobao mobile app, the company said.
Apart from offering such services, the e-commerce giant also bought the copyright of the robotic cat and allows sellers on its platform to develop more Doraemon-related products.
Doraemon is the most popular cartoon character on Taobao. The company said it has been on top of the sales list for a long time, with the plush doll and T-shirt being the most favored items among those born in the 80s and 90s.
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