Travel becomes a family affair

As family tourism gains popularity in China, the industry is gearing up to serve this growing market.

South African Tourism, the country's tourism authority, launched a three-month program on Friday targeting Chinese families.

Four Chinese travel agencies, including China International Tourism Service Ltd and China Youth Travel Service, are taking part in the program. The four agencies aim to attract more than 1,000 Chinese families to South Africa through the program, which runs between August and October.