PepsiCo partners again with Chinese Nutrition Society to promote wholegrain nutrition

PepsiCo announced that it will continue its partnership with the Chinese Nutrition Society (CNS) to promote nutrition knowledge of whole grains at a launching ceremony of the third National Nutrition Week in Beijing on Saturday.

The partnership is part of a joint effort to improve the dietary structure of Chinese residents. According to a survey, The Coarse Food Intake of Chinese Adults, more than 80% of Chinese adults have insufficient intake of whole grains, resulting in deficiencies of vitamin B, minerals and dietary fibers.

A student representing Dandelion Middle School receives a donation from Michael Lindsey, senior vice-president of Nutrition Category & Commercialization of PepsiCo GCR, at a ceremony in Beijing on May 13, 2017. [Photo provided to chinadaily.com.cn]

At the ceremony, Michael Lindsey, senior vice-president of Nutrition Category & Commercialization of PepsiCo GCR, on behalf of the company donated 60,000 packs of Quaker Oats products to Dandelion Middle School, the first privately-run school for migrant workers' children in Beijing.

"We hope that through the promotion of Quaker Oats' '3 goodness' concept, the concept of wholegrain can be brought to thousands of households," Lindsey said.

Oats rank third on a list of 2016 Top 10 Best Cereals in China released by the Chinese Nutrition Society last month.

"We are looking forward to working together with PepsiCo and other enterprises, to make our due contributions to the promotion of wholegrain nutrition," said Yang Yuexin, president of CNS.