New app could consolidate meeting planning

As young entrepreneurs jostle into the mobile Web market to woo individual users, Eventown, a company that offers web-based and mobile-web services for site selection and management of meetings, is trying to transform the meetings-service industry by providing services for business clients.

Speaking on the future of the meetings industry, Eventown's founder Li Jian says that with the use of a single app, participants can check in by scanning a special code and obtain all the meeting-related information. They don't have to exchange business cards, since they can talk with all of the other participants in an inclusive meeting social network. And during the meeting, they can give a thumbs-up to their favorite speaker and ask for a contact number.

"It will be all realized soon. We're still on our way. Now I'm focusing on providing Web and mobile-Web meetings services for our business clients," says Li, 37, whose company is testing a social network app for meeting participants.