Future looks bright for solar energy provider

One of Japan's largest solar plant, scheduled to be operational by 2019, is being built on a former salt field in Setouchi, near Hiroshima. Trina Solar Japan, or TSJ, a subsidiary of Changzhou-based Trina Solar, will be the module supplier for the ambitious project, which is set to provide 116 megawatts of solar modules over two years.

Founded in 1997, NYSE-listed Trina Solar covers five global sales regions encompassing the United States, Europe, Asia-Pacific, the Middle East, Africa and China. Its Japanese subsidiary, TSJ, was established in February 2010 and provides sales, delivery, and after-sales services to Japanese customers.

"It is an honor to be the solar module provider for Toyo Engineering, which is constructing the Setouchi project," said TSJ's president Ye Chen. "We were chosen based on our quality, reliability and availability. The modules and system are guaranteed for 25 to 30 years, so the highest quality is necessary."

"We maintain reasonable prices for our products, aiming for a win-win situation with our customers," she added. "For our trusted after-sales service, we have a 24-hour hotline. This ensures quick reactions to all customer requests."

Japan is the world's third-largest solar market, and Chen is bullish about growth for TSJ. Her strategy is to focus on new markets such as commercial and rooftop-installed units, while continuously innovating the company's marketing and business strategies through technology.

"Solar energy is still a relative luxury today, so our target is to achieve grid parity with conventional energy by lowering the cost of installation and providing access to all markets," Chen said. "Right now, as one of the cost-leading manufacturers in the world, I am positive we can achieve this very soon."

www.trinasolar.com/jp

World Eye Reports provided the story.

(China Daily 06/18/2015 page23)