Cashing in on 'new sense of fashion'

Models present creations from Italian designer duo Dolce & Gabbana's collection in a recent Hong Kong show. Photos Provided To China Daily

This is also the first time for Dolce & Gabbana to show men and women's collections at one event.

Dresses, gowns, suits and coats were interspersed with bathrobes and kimonos, all of which are essential parts of the wardrobe of their couture clients.

"This is Dolce & Gabbana, but with a Chinese influence. It's like our tribute to the Chinese world," says Stefano Gabbana.

"We have a lot in common, the sense of family, food and beauty."

And Domenico Dolce adds: "This is our love for China."

The red-carpet runway was lined with clients from all over Asia, many of whom flew over to see the brand's haute couture lines for the first time.

The next day, the designers made an appearance at their boutique at Alexandra House, where they posed for pictures and took selfies with local fans.

The same evening, the designers threw a big party, where VIPs and socialites, all dressed up in Dolce & Gabbana, sang and danced into the night.

First held in 2012, the Alta Moda shows have been staged twice a year in the most iconic places in Italy, like Sicily, Capri, Portofino and Napoli.

To distinguish the Alta Moda collection from the ready-to-wear lines, an atelier was set up in downtown Milan that is exclusively dedicated to the haute couture section.