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WINNING is destined to become the bible of business for generations to
come. It clearly and succinctly lays out the answers to the most
difficult, important questions people face both on and off the job.
Welch's objective is to speak to people at every level of the
organization, in companies large and small. His audience is everyone from
line workers to college students and MBAs, from project managers to senior
executives. He describes his core business principles and devotes most of
WINNING to the real "stuff" of work. Welch's optimistic, no excuses,
get-it-done mind set is riveting. His goal is to help anyone and everyone
who has a passion for success. |
