The Pingtan Comprehensive Pilot Zone in Fujian province, which aims to become an international tourism island in the future, stepped up its tourism promotion efforts on a number of occasions in 2014, as local newspaper Pingtan Times reviews.

Jan 16-20: Pingtan’s wonderful scenery is highlighted at two promotional events in Xi’an, Shaanxi province, and Taiyuan, Shanxi province.

May 18-20: Pingtan’s rich tourism resources and products are introduced to more people at the seventh Central China Travel Expo held in Wuhan city, Hubei province.

May 24-27: Promoters showcase special tourism products and a “smart service” related to Pingtan at the sixth China International Tourism Commodities Fair.

August 21-26: The Pingtan tour is an integral part of the “Fresh Fujian” tourism promotional events in the cities of Shanghai, Nanjing and Hangzhou, where people get an authentic taste of Pingtan through various real-life simulations of Pingtan’s natural landscapes.

September 19-22: Pingtan’s tourism authority displays Pingtan’s charming tourism products in the cities of Chengdu and Chongqing.

September 23-25: Real-life simulations of Pingtan’s tourism destinations are held in plazas and communities in Wuhan in Hubei province and Nanchang in Jiangxi province.

September 6-11: Pingtan invites a top design team to decorate its booths at the 10th Straits Travel Fair held in Xiamen city, Fujian province. In addition to showcasing Pingtan’s tourism products, the promoters also introduced Pingtan’s preferential policies for investors at the occasion.

September 19-22: A promotional event of Pingtan’s tourism is held at the 2014 China Tourism Industry Expo in Tianjin city.

November: Pingtan’s distinctive coastal landscapes and traditional villages are promoted at the Taipei Tourism Expo.

December 16-20: As the “Fresh Fujian” campaign comes to the cities of Guangzhou, Foshan and Shenzhen in Guangdong province, Pingtan’s signature tourism programs and policies are again advertised to local residents and entrepreneurs.

Jan 21-23 (2015): Pingtan’s tourism authority comes up with the idea of “Winter Trades” and holds a promotional event in Changchun city, Northeast China’s Jilin province, to invite northerners to spend their winter vacation in Pingtan.