Photographer Sun Lei captured some splendid moments during a Chinese New Year celebration at the Zhoucun ancient town in Zibo city, East China's Shandong province.

Chinese Lunar New Year, or Spring Festival, is the most significant festival for Chinese people, and the best reflection of Chinese values and aesthetics. It falls on Feb 5 this year.

The Zhoucun ancient town, once a commercial hub of Shandong province in ancient times, is now becoming an increasingly popular tourist destination for countless folk culture fans.

Visitors in the town cannot only explore its ancient business atmosphere, featuring old stores and even foreign businesses, but can also enjoy many old customs that have been passed on for hundreds of years.

Performers dressed in costumes pose for a group photo before a Chinese New Year celebration at the entrance of Dajie Street, a main street of the Zhoucun ancient town in Zibo, Shandong province. [Photo by Sun Lei/provided to chinadaily.com.cn]

Performers stage folklore show along the main street of the Zhoucun ancient town in Zibo, Shandong province to welcome the upcoming Chinese New Year. [Photo by Sun Lei/provided to chinadaily.com.cn]