Shanxi's Credit Re-Guarantee Limited Liability Company raised 2 million yuan ($320,000) for Taiyuan Caiyuan Printing Industrious Company Limited on Jan 12 from an Internet financial platform that uses a new fundraising approach for small and micro businesses.
These two companies cooperated through a Person-to-Business financial system (P2B), which provides a secure global mechanism for individuals to invest and for businesses to receive funds.
Credit Re-Guarantee Company helps enterprises in need of money receive funds by observing financial performance, selecting credible firms and attracting investment from the public.
It not only cuts the time span for raising funds from two months to three days, but also ensures investors a higher yield.
By the end of 2014, it had raised 117 million yuan for 16 enterprises, involving machinery manufacturing, food processing, domestic trade, modern agriculture and physical examination.
Edited by Michael Thai
