International Exhibition for Materials Handling, Automation Technology, Transport Systems and Logistics—CeMAT ASIA 2013, a global grand event, is set to showcase its leading position as well as the innovative development in logistics and transportation fields featuring extraordinary technological content, eminent exhibitor lineup and diversified value-added services. The show is organized by China Federation of Logistics & Purchasing (CFLP), Chinese Mechanical Engineering Society (CMES), Deutsche Messe AG and Hannover Milano Fairs Shanghai Ltd., which will be unveiled at Shanghai New International Expo Centre (SNIEC) on 28-31 October.

CeMAT ASIA 2013 will attract over 480 exhibitors, spanning 37,000 square meters. As information technology and automation are making ever more pronounced impact at logistics sector, a wealth of well-known system integrators from home and abroad will take the stage at the trade show, making it unprecedented in technological content. Forklift Truck and Accessories, Conveyors, Electric Hoist, AGV, Cold Chain, and Elevator display categories have all gone through new design, as onsite system integration and forklift innovative salons will in interactive form to deepen communication between exhibitors and buyers. A series of value-added services like group visit, tech-forum and buyer matchmaking meeting, along with new media platforms like official Weibo and WeChat will further increase show value.

Industry leader in system integration and technology innovation

To reduce logistics overall cost and raise efficiency is the core mission of modern intra-logistics chain. The competitive players in the sector have gradually shifted to integrated, intelligent and collaborating supply chain management service providers from their traditional role that focuses on single function and pricing. CeMAT ASIA 2013 will welcome a group of global leaders in system integration including Dematic, Daifuku, SSI Schaefer, CSIC, BMHRI, NTI, KENMEC, RIAMB, Smuratec and Siasun, which will demonstrate their cutting-edge logistics automation equipment and concepts. Automated Guided Vehicles, Circular Sorters (Crossbelt Sorter, Tilt-Tray Sorter and Quad-Belt Sorter) and Linear (Sliding Shoe) Sorters from Dematic, along with automatic picking systems (solutions) from SSI SCHAEFER will dazzle onsite.

Li Yongrong (Leanne), Dematic’s Chinese Marketing Communications Manager stated, “As the key barometer of global logistics sector, CeMAT ASIA has been standing at the frontline and providing outstanding value-added services, which is significant to gain insights into the market and layout. Technology content at this year’s CeMAT generates special attention, as smart, integrated and efficient operation become the slogan and essence of materials handling and logistics nowadays. Besides, multi-field press conferences shall be organized. We look forward to achieving win-win cooperation with CeMAT once again.”

There are also highlights on other main categories of the show. Forklift Truck and Accessories will witness the comeback of Jungheinrich in grand style, as industry pioneers like Vita-Wheel, BYD, Noblielift, Ruyi, Goodsense, Cascade and Kaup compete for the limelight; series of outdoor “forklift theme show” will be staged to engage the visitors in interactive fashion. Domestic powerhouses in conveyors and conveying systems such as Ho Jin, Tungray, SINSO and Dingneng will present themselves in a grand scale; the space of Electric Hoist display area further expands, as AGV and Cold Chain zones have all experienced new design and refurbishing.

Catering to the broad prospect and market demand of elevator industry, in addition to the existing display categories, CeMAT ASIA sets aside a logistics lifting platform & elevator pavilion—LIFT SHANGHAI to share the space with Fasteners zone of PTC ASIA and Industrial Supply ASIA, forming complementary effect of value chain consisting of mainframe and spare parts.

Debut of onsite innovative salons to diversify value-added service

In order to insure the efficiency of the exhibition, as well as better experience for exhibitors and visitors, a series of interactive activities built on the industry development will be undertaken concurrently online and offline, taking full advantage of resources and information of all sector.

CeMAT ASIA 2013 will launch two innovation-centered salons on forklift and system integration, aiming at providing a neutral, open and free exchange platform for business, industrial associations and media, to gather sector elites and explore the future trend. Holding two salons is a groundbreaking event at the exhibition, offsetting the weakness of traditional industrial exhibition that places less emphasis on technological exchange in contrast to product display, and an indication that the exhibition organizer is dedicated to enhancing the dynamic nature of the event with more openness and to providing high-quality value-added services to exhibitors and visitors alike.

In addition, the following concurrent events will be held at CeMAT ASIA 2013:

-Forum on China Tobacco Supply Chain Equipment Development

-The Fifth Sino Japan logistics technology exchange conference

-The first national high-end logistics warehousing technology and management of closed-door Summit

-Material handling of World Alliance Meeting

-China Food Logistics and Supply Chain Management Summit

-Automotive Parts Sourcing Event

-The first national auto parts enterprises logistics Seminar

-Logistics & ICT 2013

-Seminar on Planning, Construction, Management and Innovation of National Chain Enterprise Distribution Centers

-Purchasing Delegation of Pharmacuetical, Food, Retail, E-Commerce and 3PL

(It’s subject to the onsite arrangement)

Dematic, Daifuku and Jungheinrich will also hold press conferences, unveil new products or cultivate brand recognition at CeMAT ASIA 2013; exhibition update, information, preparations leading up to the event and post-exhibition reaction will be conveyed to users through new media like official Weibo and WeChat, enhancing the reach of publicity and information. Some exhibitors even join hands with CeMAT ASIA conducting lucky draws on Weibo and Wechat, in an attempt to spark the interest and participation among visitors.

As estimated, China’s logistics equipment industry will maintain annual growth rate of 20% in 2013 supported by the national policy of accelerating development of modern logistics sector. E-commerce, cold-chain logistics, manufacturing industry, apparel logistics, and staple commodity logistics have emerged as new hotspots of demand, as demand from conventional fields like tobacco, pharmaceutical, machinery, automobile, household appliances and retailing keeps developing steadily. The approval for the Shanghai Free Trade Zone (FTZ), a new economic testing ground, also provides fresh impetus for logistics industry. CeMAT ASIA, spurred by the upward development of whole sector, is taking strides in raising its competitiveness, expanding its brand recognition and securing its leadership position.

Along with CeMAT ASIA 2013, PTC ASIA, ComVac ASIA, Battery Shanghai and Cold Chain ASIA will be held at the same time and place, covering over 150,000 sqm of total exhibition space and attracting over 70,000 professional visitors. All shows will take on the outlook of an interactive industry chain and all-dimensional integration, in the broad context of giant industry, leading to the maximum value of participation.

Your contact for further information:
Karry Wang / Flora Xu
Hannover Milano Fairs China Ltd. - Shanghai
Rm. 301, B&Q Pudong Office Tower
393 Yinxiao Road, Pudong
Shanghai 201204
Tel: +86 (0)21 - 5045 - 6700
Fax: +86 (0)21 - 5045 - 9355
E-mail: pr@hmf-china.com