The color, Ultra Violet, sounds like “super purple” in Chinese language. As the two colors are so similar, people often call violet as “purple”, as it looks like a color that is lighter than purple.
According to designer Bowen Li, violet is a “real” color that exists on the electromagnetic spectrum. Purple, on the other hand, is a perceived color from a mixture of blue and red.
However, no matter violet or purple, such shades are believed to be very honorable colors in traditional Chinese culture. It is believed the color is a symbol of nobility.
In ancient Chinese myths, especially those related to Taoism, fairies often dressed in purple. Uniforms for high-level officials were also purple in ancient China.
