Starbucks launches new coffee with olive oil in China
Starbucks further enhances coffee innovation by rolling out its first batch of Oleato beverages, which blend coffee with olive oil, on Friday including a customized drink for the Chinese market amid its quickened expansion in the country.
The company unveiled six Oleato beverages in China, marking the first time globally that a customized lemon cream latte has been created exclusively for the local market.
The Oleato beverages, when arabica coffee meets Partanna extra virgin olive oil, will be available in select Starbucks Reserve stores in the country.
Howard Schultz, Starbucks founder and chairman emeritus, was present at the launch event held at the Starbucks Reserve Shanghai Roastery.
Since debuting in Milan last year, the new beverages have been launched in markets including Italy, the United States, Canada, Japan, the United Kingdom, and France.
